Announcement of Our Website Redesign
We are pleased to announce the renewal of the JTB Tourism Research & Consulting Co. website.
Since our founding in 2012, under our brand slogan, "Shaping the Future of Human Connections", we have dedicated ourselves to our mission based on three core concepts: being future-oriented, creating value beyond the traditional framework of tourism, and offering support and empathy.
With this renewed website, we aim to provide clearer, higher-quality insights by reorganizing our vast proprietary data, research papers, reports, and columns into distinct, easily accessible series. Furthermore, we have upgraded our conventional e-newsletter membership program into the new "JTB Tourism Research & Consulting Membership Program (*)" to deepen our connection with you.
In today's unpredictable and rapidly changing world, we aspire to be a guiding light for the tourism industry as it moves toward the future. Whenever you face business challenges, we hope to be the trusted partner you naturally look to for insights and consultation.
We remain committed to supporting the future of tourism together with you. Thank you for your continued partnership.
(*) Click here for details regarding JTB Tourism Research & Consulting Membership Program.





