Insights: 2008
The articles of 2008 from JTB Tourism Research & Consulting Co..
Japan and Asia Market
Trends of Overseas Travel with Children (Part3)-Various services related to overseas travelers with children
Nowadays, a lot of services are available for overseas travelers with kids on various occasions. They are not something special, but it makes all the difference whether those services are available or not. This report covers useful services that travelers with children really want to know when going abroad.
Japan and Asia Market
Trends of Overseas Travel with Children (Part2) - Shopping behavior of female overseas travelers with children
Raising children requires households to bear great expense. This report covers the consumption behavior of women who enjoy overseas travel on a limited budget.
Japan and Asia Market
Trends of Overseas Travel with Children (Part 1) - Child-rearing mothers are eager to travel abroad
Even though the Japanese economy remains stagnant, the child-related consumption is said to be still vigorous. Leisure activities with kids are no exception.
Japan and Asia Market
Good food stirs people's wanderlust; Shonai puts an effort in promoting "native cuisine" for local revitalization
Good food itself attracts travelers. "Onsen" and "Gourmet" are the major attractions for many domestic travelers to feel some of the exposure of local life and culture. This article will cover the Shonai's challenge for local destination branding by featuring "local cuisine".
Japan and Asia Market
JTM's Survey Result: Consumption and Travel Trends for Japanese Youth in Their Twenties (Part 3)
One's travel style and travel destination largely depend on whom to travel with. For Japanese youth in their twenties, travel companion is an important factor in deciding on their overseas trip. What type of travel do they prefer? What are the obstacles to traveling? How do travel companions affect their travel style? The recent JTM survey on consumption and travel trends for Japanese youth in their twenties reveals.
Women in 40s Purchase More Luxury Brand Items: Japanese Overseas Travelers' Shopping Trends (Part 2)
Japanese in their forties are active in shopping. What do they purchase while traveling overseas, and what influence their choice of shopping venues? A joint survey with Tax Free World Association (TFWA) reveals the recent trends of luxury brand shopping by Japanese in their forties at overseas travel destinations.
Yoko HayanoChief Consultant
JTM's Survey Result: Consumption and Travel Trends for Japanese Youth in Their Twenties (Part 2)
Young overseas travelers are on decrease. One of the major factors is said to be decreased disposable income among young people. Then, do the youth with a higher income travel more frequently? A recent survey on income and frequency of travel reveals.
"New Human Being" in Their 40s Still Leads the Travel Market: Japanese Overseas Travelers' Shopping Trends (part 1)
The "New Human Being" generation that led the shopping and travel market during the bubble economy is now in their forties. Attention is paid once again on their overseas travel and shopping trends.
Yoko HayanoChief Consultant
Japan and Asia Market
The Floor Price for the Discount International Air Transport Association (IATA) PEX Tickets Abolished; Would it Affect Travel Companies in Japan?
With the floor price abolished, airlines have started offering a round trip to Europe for less than 60,000 yen. Securing air seats for package tours becomes a large issue of concern
JTM's Survey Result: Consumption and Travel Trends for Japanese Youth in Their Twenties (Part 1)
How do young people in their twenties spend money in their everyday life? Under what conditions, would they take off for traveling? JTM's originally conducted survey reveals consumption trends for Japanese youth in their twenties, who have been long observed as losing vitality