Insights: 2011
The articles of 2011 from JTB Tourism Research & Consulting Co..
Japan and Asia Market
Trends of Overseas Travel with Children (Part 6)～Barriers against travel with kids 2 ～
This is a series of articles focusing on overseas travel with small children. This article covers what are the reasons why women who used to enjoy overseas travel before they got married cannot travel internationally once they have a baby. What are real barriers against traveling with kids? And how can traveling mothers overcome the barriers.
Tourism Crisis Management
Tourism Crisis Management as Business Continuity Plan 4
We have previously observed some cases where the tourism crisis management successfully minimized the casualty of the hazard and accelerated the recovery of the disaster-affected destinations. Let us make one step forward to discuss what needs to be done for the post-crisis recovery of tourism.
Masato TakamatsuAdvisory Consultant
Tourism Crisis Management
Tourism Crisis Management as Business Continuity Plan 3
Despite the urgent needs for preparing tourism crisis management to cope with unexpected crisis that may hit destinations and tourism industry on the globe, there exist many challenges and issues to prepare tourism crisis management plans and manuals. There are many cases where the tourism crisis management successfully minimized the casualty of the hazard and accelerated the recovery of the disaster-affected destinations.
Masato TakamatsuAdvisory Consultant
Keys to the success of LCC business in Japan
LCC or Low Cost Carrier is growing rapidly around the world offering very competitive airfares. Japan Airlines and All Nippon Airways have announced their entry into the LCC segment in Japan. Do the LCCs have potential weaknesses in this market ? This article will illustrate the potential causes of failure and the requirements for success for LCC business in Japan through the cases of overseas carriers.
Tourism Crisis Management
Tourism Crisis Management as Business Continuity Plan 2
Discussed in the previous article were the importance of tourism crisis management and protection from disaster. This article further discusses the characteristics of tourism crisis management in comparison with crisis management in general, and some of the common challenges and keys to design and implement tourism crisis management plan.
Masato TakamatsuAdvisory Consultant
Tourism Crisis Management
Tourism Crisis Management as Business Continuity Plan 1
It is already six month since the gigantic earthquake hit Eastern Japan followed by huge tsunamis that destroyed many communities and lives of thousands of people living on the East coast of Tohoku Region. Since then, through the experience of this natural disaster, individuals and organizations in Japan have become much more concerned about protection from such disasters and management of the risks. However, when it comes to Tourism Crisis Management, I have hardly observed or heard about discussion or actual measures taken in Japan, except the China-Japan-South Korea Ministerial Conference on Tourism held in May concluded that the three countries will collaborate to establish a contingency system for emergent accident.
Masato TakamatsuAdvisory Consultant
Japan and Asia Market
Travel agencies' strategy for survival with LCCs emerging
Summary LCCs or low cost carriers have started to fly into Japan, which is hot topic in the travel industry. All Nippon Airways (ANA) is to launch an LCC based at Kansai International Airport this year. Will international LCCs win the hearts and minds of Japanese travelers? How will they affect travel agencies, which procure air tickets seats from legacy or traditional airlines to produce and sell package tours? According to the results of on-line surveys and interviews conducted by Japan Tourism Marketing Co. (JTM), this article discusses the prospect of the travel industry under the circumstances of LCCs emerging into the market.
Take a breather from mood for saving －Women enjoy shopping overseas by taking advantage of the strong yen
JTM conducted a survey on shopping overseas, covering 520 people who went abroad from March to September 2010. In comparison with the previous study done in 2009, when the financial crisis hit the global economies, the survey has revealed how Japanese travelers feel about spending and actually go shopping overseas.
Yoko HayanoChief Consultant